Scrolling for love has replaced swiping for love.
Swipe rights have turned into “I dropped into her DM”.
Tinder dates and hookups are now romances conceived in the inbox.
Cheesy pickup lines have turned into “I like your content” messages.
Flirtatious displays of interest are now common place in comment sections.
Instagram has quickly become the new Tinder.
Not just the new Tinder but a better Tinder.
It has become the new socially acceptable and respectable way to meet someone online. Particularly among the influencer and personal branding communities, it has become the new “it” way to meet.
“We met on Tinder” stories are seemingly socially embarrassing and shame producing, while “we met on Instagram” stories now seem trendy, hip, contemporary, in style, and actually the makings of a quality love story in the 21st Century.
I should know – I met my partner on Instagram. I dropped in her DM. Actually, to be...